Aerate Subscription Box
Aerate is a sparkling water subscription brand that exists to help people keep up with their hydration throughout the busyness of daily life. The company is targeted towards young, working adults who are looking for healthy alternatives and an easy way to keep up with the hydration their bodies need. Through high levels of electrolytes, each can is equivalent to the hydration of two 16-ounce bottles of water. With just two drinks, your daily suggested hydration requirements would be fulfilled. Along with the brand, I created the products, box, and a website.
Adobe Photoshop, Illustrator, and Figma. All photos are not mine and are for conceptual purposes only.
Brand design, website design, packaging design.
The visual solution was chosen to feel both light and appealing to reflect the qualities of the drink. Each can has a unique, hand drawn illustration that indicates the flavor. The typeface was chosen to reflect the fluidity of the drink in addition to the elegance of the overall brand. The website allows for one of three subscription plans to be chosen depending on the frequency the consumer desires.
